Elementor vs. WPBakery: Which One Is Better?

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Elementor vs. WPBakery

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The WordPress ecosystem has grown immensely over the years, offering web designers and developers a wealth of tools to create stunning websites. Among these tools, page builders have become increasingly popular for simplifying the process of web design, enabling users to build complex, visually appealing pages without needing to write code. Two of the most widely used page builders in the WordPress community are Elementor vs. WPBakery. Both tools have their loyal user bases and offer robust features, but they differ in their approach, functionality, and ease of use. In this article, we will explore Elementor vs. WPBakery in detail, comparing their features, user interfaces, performance, pricing, and more to help you make an informed decision.

Introduction to Elementor

Elementor-vs.-WPBakery

Elementor is a highly popular WordPress page builder that was first launched in 2016. Despite being a relatively new entrant compared to WPBakery, it quickly gained traction due to its intuitive drag-and-drop interface and its ability to offer real-time editing. Elementor is loved by both beginners and experienced designers, as it allows you to create pixel-perfect, responsive websites with ease. While comparing Elementor vs. WPBakery, what sets Elementor apart is its modern interface, live editing feature, and a rich library of templates and widgets, making it a powerful tool for web designers who seek flexibility and control.

Features

  • Drag-and-Drop Interface – Elementor provides a true drag-and-drop interface, allowing users to create layouts without touching a single line of code. You can simply drag elements like images, text blocks, and buttons from the widget panel and place them on the page.
  • Live Front-End Editing – Elementor’s live editing feature is one of its most attractive aspects. It allows you to see changes as you make them, eliminating the need to constantly refresh the page or toggle between the editor and preview modes.
  • Pre-Designed Templates – Elementor offers an extensive library of pre-designed templates and blocks. These templates range from landing pages to portfolios, e-commerce layouts, and more, giving users a head start in their design process.
  • Responsive Design Controls – With Elementor, you can create responsive websites that look great on any device. The tool allows you to adjust the design for different screen sizes, ensuring that your site is mobile-friendly.
  • Elementor Pro – While the free version of Elementor offers plenty of features, Elementor Pro unlocks more advanced functionalities, including a theme builder, WooCommerce builder, form builder, and popup builder. Elementor Pro also provides access to over 90 additional widgets and premium templates.
  • Popup Builder – Elementor Pro includes a powerful popup builder that enables users to create custom popups for their website without the need for an additional plugin. You can design popups for email subscriptions, exit-intent, promotions, and more.
  • Third-Party Integrations – Elementor integrates with popular third-party services such as Mailchimp, ActiveCampaign, HubSpot, and Zapier, making it easy to connect your website with marketing and automation tools.
  • Custom CSS and Global Settings – For advanced users, Elementor allows you to add custom CSS to any element on your page, providing full design control. Additionally, you can set global fonts, colors, and design settings for a consistent look across your website.

Pros

  • User-Friendly – Elementor’s interface is simple and intuitive, making it accessible for beginners who want to build websites quickly.
  • Real-Time Editing – The live editing experience allows users to see changes as they make them, which speeds up the design process.
  • Extensive Template Library – Elementor’s wide selection of pre-designed templates makes it easy to get started, even for users with no design experience.
  • Flexible and Customizable – Elementor offers a high level of customization with features like global settings, custom CSS, and advanced design controls.
  • Highly Responsive – Elementor ensures that your designs look great on any device, with built-in tools for adjusting layouts for mobile and tablet screens.

Cons

  • Limited Features in the Free Version – While the free version of Elementor is powerful, some of the most advanced features—such as theme building, WooCommerce widgets, and the popup builder—are only available in Elementor Pro.
  • Add-On Bloat – Using too many third-party add-ons can slow down your website or make the interface more cluttered.
  • Learning Curve for Advanced Features – Although the basic functions of Elementor are easy to use, mastering more advanced features like dynamic content or custom templates requires more time and effort.

Introduction to WPBakery

WPBakery

WPBakery, formerly known as Visual Composer, has been a staple in the WordPress page builder market for years. It’s one of the oldest page builders available, and its longevity has made it a popular choice for both developers and non-developers. Unlike Elementor, WPBakery offers two different editing modes: a back-end editor and a front-end editor. This dual approach allows developers who prefer coding or working behind the scenes to switch to the back-end editor, while users who prefer a visual approach can use the front-end editor. In the debate of Elementor vs. WPBakery, WPBakery is shortcode-based, meaning it generates shortcodes in the background as you build your page, making it easier to migrate content between themes or websites.

Features

  • Back-End and Front-End Editing – WPBakery provides both back-end and front-end editing options. This flexibility appeals to developers who may prefer working with a more traditional interface, as well as designers who like to see changes in real time.
  • Pre-Built Templates – WPBakery includes a variety of pre-built templates that you can import and customize to match your website’s design. These templates cover various categories, such as landing pages, portfolios, blogs, and more.
  • Responsive Design – WPBakery has built-in responsive design tools, enabling users to create layouts that look great across all devices. It also allows users to hide or show specific elements based on the screen size.
  • Shortcode-Based – WPBakery generates shortcodes in the back end, which can be a useful feature for migrating content between themes. However, this can lead to shortcode “leftovers” if the plugin is deactivated.
  • Custom CSS and JavaScript – For users who want more control over the design and functionality of their pages, WPBakery provides the option to add custom CSS and JavaScript.
  • Wide Range of Elements – WPBakery comes with a comprehensive library of design elements, including sliders, carousels, accordions, buttons, pricing tables, and more. There are also numerous add-ons available for WPBakery, providing additional functionality.
  • Role Manager – WPBakery offers a role manager tool, which allows administrators to control who has access to the page builder and which features they can use. This is particularly useful for websites with multiple contributors.

Pros

  • Back-End and Front-End Editors – WPBakery offers both editing modes, providing flexibility for users who prefer different workflows.
  • Shortcode Flexibility – WPBakery’s shortcode-based structure allows for easy migration of content between themes and websites.
  • Extensive Third-Party Add-Ons – WPBakery has a large ecosystem of third-party add-ons that extend its functionality, offering more design elements and features.
  • Custom Code Integration – For advanced users, WPBakery allows the integration of custom CSS and JavaScript, giving full control over the page design and behavior.

Cons

  • Outdated User Interface – WPBakery’s interface, especially the back-end editor, can feel outdated compared to modern page builders like Elementor.
  • Shortcode Bloat – WPBakery generates a lot of shortcodes in the background, which can lead to performance issues and clutter if the page builder is deactivated.
  • No Free Version – WPBakery is a premium plugin, and there is no free version available. Users must purchase a license to use it.
  • Steeper Learning Curve – The dual editing modes and shortcode structure can be overwhelming for beginners who are new to page builders.

Elementor vs. WPBakery: Comparison

below is the comparison for Elementor vs. WPBakery.

FeaturesElementorWPBakery
User InterfaceModern, intuitive drag-and-drop with live editingBack-end and front-end editors available
Free VersionYesNo, premium-only
Pre-Designed TemplatesExtensive library of free and premium templatesDecent selection of pre-built templates
Responsive DesignExcellent, with built-in responsive controlsGood, but less intuitive than Elementor
CustomizationHighly customizable with global settings, CSSCustom CSS and JavaScript options available
Add-On CompatibilityLarge ecosystem of add-ons and third-party toolsExtensive add-ons available, but can cause bloat
PerformanceOptimized, lightweight designsCan be slower due to shortcode generation
Learning CurveEasy for beginners, advanced features for prosSteeper, especially for beginners
Popup BuilderYes (Pro feature)No
Theme BuilderYes (Pro feature)Requires third-party add-ons
WooCommerce IntegrationBuilt-in with Elementor ProRequires additional setup or add-ons
PriceFree + Pro (starting at $49/year)Premium-only ($64 for regular license)

Performance Comparison

When it comes to performance of Elementor vs. WPBakery, Elementor is known for being more optimized, particularly in terms of loading speed and page performance. Elementor’s front-end editor generates clean code, which results in lightweight and fast-loading pages. In contrast, WPBakery’s shortcode-based structure can lead to more bloated code, which may slow down your site if you are not careful with optimization. Additionally, WPBakery’s reliance on shortcodes can cause “shortcode clutter” if the plugin is deactivated, meaning that the shortcodes remain on your pages unless manually removed.

Pricing Comparison

  • Elementor – Elementor offers both a free version and a premium version (Elementor Pro). The free version is feature-rich and sufficient for most basic websites, while Elementor Pro starts at $49/year for a single site. Elementor Pro unlocks advanced features like the theme builder, WooCommerce builder, popup builder, and more.
  • WPBakery – WPBakery is a premium-only plugin, and there is no free version available. The regular license for WPBakery costs $64, and this gives you access to lifetime updates and six months of support.

Conclusion

Both Elementor vs. WPBakery are powerful WordPress page builders, each with its own strengths and weaknesses. Elementor stands out with its modern interface, live editing, and ease of use, making it an excellent choice for beginners and professionals alike. Its free version offers enough functionality for most websites, while Elementor Pro unlocks even more powerful tools for advanced users.

On the other hand, WPBakery offers flexibility with both back-end and front-end editing, making it appealing to developers and users who prefer a more traditional approach. However, its interface is not as modern or intuitive as Elementor’s, and its shortcode-based structure can lead to performance issues.

Ultimately, the choice between Elementor vs. WPBakery depends on your specific needs. If you prioritize a user-friendly interface, live editing, and a lightweight design, Elementor is likely the better option. However, if you prefer working with shortcodes and need back-end editing, WPBakery may be a better fit. Both Elementor vs. WPBakery are capable of creating beautiful, responsive websites, so your decision should be based on your design workflow, technical skills, and project requirements.

FAQs

Is Elementor or WPBakery better for beginners?

Elementor is generally considered better for beginners due to its intuitive drag-and-drop interface and live front-end editing. WPBakery has a steeper learning curve, especially with its back-end editor and shortcode-based approach.

Does Elementor offer a free version?

Yes, Elementor offers a free version that comes with a range of features, making it suitable for basic websites. For more advanced features like theme building, popup creation, and WooCommerce integration, you can upgrade to Elementor Pro.

Which page builder is faster in terms of performance?

Elementor is generally faster and more optimized compared to WPBakery. Elementor generates cleaner, lighter code, while WPBakery’s shortcode-based structure can sometimes cause bloat, leading to slower load times.

Which page builder is better for eCommerce websites?

Elementor Pro has built-in WooCommerce widgets, making it a more robust solution for creating eCommerce websites. WPBakery can also be used with WooCommerce, but it may require additional setup or third-party add-ons.